{"id":241799,"date":"2023-12-15T06:55:14","date_gmt":"2023-12-15T11:55:14","guid":{"rendered":"https:\/\/www.datamyne.com\/?p=241799"},"modified":"2024-05-14T21:05:14","modified_gmt":"2024-05-15T01:05:14","slug":"global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds","status":"publish","type":"post","link":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/","title":{"rendered":"Global Trade Data: Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds\u00a0"},"content":{"rendered":"\n<p><strong>After flat sales growth in 2022, toy manufacturers and importers bet on lean inventories in the 2023 run-up to the year-end holiday gift-giving season, <a href=\"https:\/\/www.datamyne.com\/industries-served\/global-retailers\/\">Descartes Datamyne trade data shows<\/a>. Changing consumer tastes and inflation\u2019s toll on household budgets encouraged retailers\u2019 cautious outlook. The result is an early and shallow peak season for toy imports.\u00a0<\/strong>\u00a0<\/p>\n\n\n\n<p><strong>Key takeaways:<\/strong>&nbsp;<\/p>\n\n\n\n<ul>\n<li>Key trade data indicates an early and shallow peak season for toy imports in 2023, with manufacturers and importers relying on lean inventories after flat sales growth in 2022.&nbsp;<\/li>\n\n\n\n<li>Changing consumer tastes, inflation pressures, and cautious retailer outlook contribute to a subdued growth in toy imports, creating a contrast with overall U.S. waterborne import trends.&nbsp;<\/li>\n\n\n\n<li>Toys, games, and sports equipment maintain a strong presence among the top 2023 U.S. containerized imports, ranking 6th by volume (TEUs), accounting for 4.2% through October.&nbsp;<\/li>\n\n\n\n<li>Available data highlights a shift in toy imports from traditional toys to high-tech playthings like video game consoles, reflecting a broader trend of children abandoning traditional toys for digital alternatives.&nbsp;<\/li>\n\n\n\n<li>U.S. toy manufacturers grapple with the risks of supply chain disruptions, especially as most toys are imported from China. Efforts to de-risk include near-shoring strategies, but the trajectory remains largely unchanged.&nbsp;<\/li>\n\n\n\n<li>Descartes Datamyne offers comprehensive global trade data and intelligence, empowering companies to navigate challenges, spot shifts in supply and demand, and optimize trade strategies in the ever-evolving toy industry.&nbsp;<\/li>\n<\/ul>\n\n\n\n<p>U.S. consumers\u2019 love of playthings \u2013 from teddy bears to golf clubs, board games to video game consoles \u2013 keeps that category of trade goods, denoted by HS95 in the harmonized system of tariff codes, among the top 10 by volume of U.S. containerized imports. As <em>Figure 1<\/em> illustrates, toys, games &amp; sport equipment ranks 6<sup>th<\/sup>, accounting for 4.2% of inbound shipment volume (measured in 20-foot-equivalent units, or TEUs) this year through October.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left has-small-font-size\">Figure 1 Top U.S. Containerized Import Product Categories by TEU Volume&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"377\" src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume-800x377.png\" alt=\"Pie chart figure depicting the top U.S. containerized import product categories by TEU volume.\u00a0\" class=\"wp-image-241807\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Traditionally, HS95 import volumes start the calendar year well down the rankings with a share in the 2.5-3.0% range and climb to a mid-autumn peak as retailers stock up for the holidays. Toy imports also move up in the volume rankings to No. 5 during the peak.&nbsp;&nbsp;<\/p>\n\n\n\n<p>This year, the Descartes Datamyne bill-of-lading trade data shows (see Figure 2), toy imports reached their highest point in September, a month earlier than the other volume leaders.&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left has-small-font-size\">Figure 2 Top Containerized Imports Monthly TEUs 2023 through October&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"354\" src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-1-800x354.jpeg\" alt=\"Figure depicting the top containerized imports monthly TEUs, 2023 through October.\u00a0\" class=\"wp-image-241805\"\/><\/figure>\n\n\n\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>This year\u2019s toy import volumes are also out of step with U.S. containerized imports overall. As our <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/navigating-global-shipping-data-snapshot-of-us-imports-in-october-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">November 28 Data Snapshot reports<\/a>, U.S. waterborne import volume consistently increased from September to October over the past six years \u2013 albeit a modest .2% in 2022.&nbsp;<\/p>\n\n\n\n<p>As the chart below captures, this year\u2019s subdued growth in toy imports is in sharp contrast to the October volume peaks of 2020, <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/imports\/holiday-peak-season-imports\/\" target=\"_blank\" rel=\"noreferrer noopener\">when shipping tried to make up for nine months of pandemic shut-downs<\/a>, and 2021, <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/exports\/global-trade-trend-steep-surge-in-toy-shipments-help-keep-u-s-import-volume-at-near-record-highs\/\" target=\"_blank\" rel=\"noreferrer noopener\">when toy imports surged on pent-up demand<\/a>, helping to lift inbound waterborne shipments to near record highs, even as port congestion began to snarl supply chains.&nbsp;<\/p>\n\n\n\n<p>Pandemic era disruption continued to impact peak shipping trends into the next year. <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/indicators\/global-trade-data-confirms-seasonal-shift-in-how-we-are-stocking-up-for-the-year-end-holidays\/\" target=\"_blank\" rel=\"noreferrer noopener\">The trade data in 2022 indicated a seasonal shift in retailers\u2019 stocking strategies.<\/a> Anticipating continued shortages due to supply chain bottlenecks, retailers purchased record stockpiles of inventory from toy manufacturers and urged consumers to shop early before shelves emptied. Then economic headwinds slowed consumer buying, and retailers began luring shoppers with deep discounts and promotions well before summer\u2019s end. Toy imports plummeted. Toy sales fell short of 2021 levels , according to market researchers <a href=\"https:\/\/www.npd.com\/news\/press-releases\/2023\/the-npd-group-u-s-toy-industry-retail-sales-flat-in-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">The NPD Group<\/a>.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Determined to avoid being stuck with excess inventories in 2023, importers trimmed toy orders, as the chart makes plain. (See Figure 3).&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left has-small-font-size\">Figure 3 U.S. Waterborne Imports of Toys, Games, Sports Gear Month-by-Month 2020-2023&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"518\" src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/Figure-3-crop-800.jpg\" alt=\"Figure depicting waterborne imports of toys, games, and sports gear, month-by-month from 2020-2023.\" class=\"wp-image-241811\" srcset=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/Figure-3-crop-800.jpg 800w, https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/Figure-3-crop-800-480x311.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 800px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>Their caution appears to have been warranted. As the <a href=\"https:\/\/www.wsj.com\/business\/retail\/holiday-spending-toy-industry-10d9cfb9\" target=\"_blank\" rel=\"noreferrer noopener\">Wall Street Journal reports<\/a>, this year\u2019s sales of toys and games through the end of September were down 8% compared with 2022. Again, the pandemic has been partly to blame: now that people are going outside again, indoor playthings are no longer in high demand. Of course, inflation and rising credit card debt could also depress holiday spending. Optimists point out that even budget-conscious parents resist stinting on presents for their kids. But no one is ready to call this year\u2019s shopping season until it\u2019s over.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>Longer Term Trends in Play&nbsp;&nbsp;<\/strong><\/p>\n\n\n\n<p>We surveyed the business risks reported by the publicly-held companies that are among the <a href=\"https:\/\/www.toybrands.org\/what-are-the-top-toy-brands-in-the-us\/\" target=\"_blank\" rel=\"noreferrer noopener\">top U.S. toy brands<\/a>. While betting right on the next must-have toy trend, hedging against economic dips, and avoiding supply chain disruptions (more on that below) are common strategic goals, a more existential challenge confronts toymakers.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Year-by-year, children are abandoning traditional toys and games and clamoring for hi-tech playthings, such as video games, consumer electronics, and social and digital media, at increasingly younger ages. It is telling that, in reporting depressed pre-holiday toy sales, the <a href=\"https:\/\/www.wsj.com\/business\/retail\/holiday-spending-toy-industry-10d9cfb9\" target=\"_blank\" rel=\"noreferrer noopener\">Wall Street Journal<\/a> cites declines in imports of bicycles (down 40%) and smartphones (down 16%), an electronics product denoted by HS851713, as examples.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Descartes Datamyne trade data captures the shift in toy imports from (non-digital) toys and games to video game consoles. Pre-pandemic, toys accounted for 45% of import trade value, while consoles commanded a 12% share. Post-pandemic, toys have ebbed to 35%, while game consoles account for 25% of this year\u2019s import value. Note, too, the increased share for indoor exercise equipment during the pandemic, now subsided, as the next charts illustrate. (See Figure 4).&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left has-small-font-size\">Figure 4 Top Toy Product Categories by Value before, during and after the Pandemic&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"416\" height=\"662\" src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-3.png\" alt=\"Figure depicting the top toy product categories by value before, during and after the Pandemic.\u00a0\" class=\"wp-image-241804\" srcset=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-3.png 416w, https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-3-189x300.png 189w\" sizes=\"(max-width: 416px) 100vw, 416px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>In addition to looking for ways to update toy product lines with more digital bells and whistles, toymakers are inspired by the new lease on life of <a href=\"https:\/\/www.insider.com\/how-barbie-dolls-changed-evolution-2018-3#1959-1\" target=\"_blank\" rel=\"noreferrer noopener\">a fashion doll brand introduced in 1959<\/a> following last summer\u2019s blockbuster movie of the same name. The quest is on for more story-led franchises generating demand not only for toys but for games, play, and experiences across multi-media.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>China De-Risking: Easier Said than Done&nbsp;<\/strong><\/p>\n\n\n\n<p>Most toys sold in the U.S. are imported. Most imported toys are made in China. The risks of disruptions in supply chains dominated by a single country are universally recognized by toy companies. But, as with efforts to <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/imports\/global-trade-data-reshoring-semiconductor-supply-chains-easier-said-than-done\/\" target=\"_blank\" rel=\"noreferrer noopener\">de-risk semiconductor manufacturing<\/a>, it\u2019s easier said than done. Unlike chips-making, toymaking is not a candidate for re-shoring in the interest of national security. Making toys in the U.S. would mean boosting prices in the face of declining sales. So top toy manufactures in the U.S. are looking at moving production (and supply of inputs) to other countries \u2013 a strategy the <a href=\"https:\/\/www.ft.com\/content\/64a7169a-dc52-4709-9b11-52eb24f1dab6\" target=\"_blank\" rel=\"noreferrer noopener\">Financial Times calls near-shoring or friend-shoring<\/a>, citing one U.S. toy company that has shifted production to Mexico, Malaysia, and Vietnam.&nbsp;<\/p>\n\n\n\n<p>Still, with the exception of an October downturn, the trajectory of inbound shipments from toy suppliers \u2013 and China\u2019s commanding share of toy manufacturing \u2013 looks little changed in 2023 from 5 years or 10 years ago, as the next charts illustrate. (See Figure 5).&nbsp;<\/p>\n\n\n\n<p class=\"has-small-font-size\">Figure 5 China&#8217;s Share of U.S. Waterborne Toy Import TEUs Month-by-Month in 2023, 2018, and 2013&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"621\" height=\"689\" src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-4.png\" alt=\"Figure depicting China's share of U.S. waterborne toy import TEUs month-by-month in 2023, 2018, and 2013.\u00a0\" class=\"wp-image-241806\" srcset=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-4.png 621w, https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-4-480x533.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 621px, 100vw\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Points to Note&nbsp;<\/strong><\/p>\n\n\n\n<p>Our focus here has been on the seasonal peak in shipping for waterborne imports of toys. But no one data set can provide a complete picture of global markets. Descartes Datamyne Census data captures the U.S. import trade in toys that arrive by air, rail, and truck (and shows Vietnam\u2019s share by value of this trade reached 7.8%, while Mexico was the source for 6.1% in the first nine months of this year).&nbsp; Our Mexico data yields additional detail about this trade, including the exporters and customers for toys made here (led by maker of highly popular little plastic blocks).&nbsp;<\/p>\n\n\n\n<p>Descartes Datamyne Global Trade consolidates the information from all the transaction records in our U.S. and international databases to identify the company sources, end-users and intermediaries on the buy- and sell-side of trade in products at each stage of the value chain.&nbsp;&nbsp;<\/p>\n\n\n\n<p><strong>How Descartes Datamyne Can Help&nbsp;<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/www.datamyne.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Descartes Datamyne<\/a>\u202fdelivers global trade data and intelligence with comprehensive, accurate, up-to-date, import and export information that helps companies save significant time in spotting supply and demand shifts, optimizing trade lanes, expanding into new markets and identifying new buyers and suppliers.&nbsp;<\/p>\n\n\n\n<p>Datamyne features the world\u2019s largest searchable trade database covering 230 markets across five continents. Gathered directly from official filings with customs agencies and trade ministries, including bills of lading, our data is detailed (down to company names and contact details), timely and authoritative.&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/www.datamyne.com\/contact-us\/request-an-online-demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ask us for a free, no obligation demonstration.<\/a>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After flat sales growth in 2022, toy manufacturers and importers bet on lean inventories in the 2023 run-up to the year-end holiday gift-giving season, Descartes Datamyne trade data shows. Changing consumer tastes and inflation\u2019s toll on household budgets encouraged retailers\u2019 cautious outlook. The result is an early and shallow peak season for toy imports.\u00a0\u00a0 Key [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"<!-- wp:paragraph -->\n<p><strong>After flat sales growth in 2022, toy manufacturers and importers bet on lean inventories in the 2023 run-up to the year-end holiday gift-giving season, Descartes Datamyne trade data shows. Changing consumer tastes and inflation\u2019s toll on household budgets encouraged retailers\u2019 cautious outlook. The result is an early and shallow peak season for toy imports.&nbsp;<\/strong>&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Key takeaways:<\/strong>&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Key trade data indicates an early and shallow peak season for toy imports in 2023, with manufacturers and importers relying on lean inventories after flat sales growth in 2022.&nbsp;<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Changing consumer tastes, inflation pressures, and cautious retailer outlook contribute to a subdued growth in toy imports, creating a contrast with overall U.S. waterborne import trends.&nbsp;<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Toys, games, and sports equipment maintain a strong presence among the top 2023 U.S. containerized imports, ranking 6th by volume (TEUs), accounting for 4.2% through October.&nbsp;<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Available data highlights a shift in toy imports from traditional toys to high-tech playthings like video game consoles, reflecting a broader trend of children abandoning traditional toys for digital alternatives.&nbsp;<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>U.S. toy manufacturers grapple with the risks of supply chain disruptions, especially as most toys are imported from China. Efforts to de-risk include near-shoring strategies, but the trajectory remains largely unchanged.&nbsp;<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Descartes Datamyne offers comprehensive global trade data and intelligence, empowering companies to navigate challenges, spot shifts in supply and demand, and optimize trade strategies in the ever-evolving toy industry.&nbsp;<\/li>\n<!-- \/wp:list-item --><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:paragraph -->\n<p>U.S. consumers\u2019 love of playthings \u2013 from teddy bears to golf clubs, board games to video game consoles \u2013 keeps that category of trade goods, denoted by HS95 in the harmonized system of tariff codes, among the top 10 by volume of U.S. containerized imports. As <em>Figure 1<\/em> illustrates, toys, games &amp; sport equipment ranks 6<sup>th<\/sup>, accounting for 4.2% of inbound shipment volume (measured in 20-foot-equivalent units, or TEUs) this year through October.&nbsp;&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph {\"align\":\"left\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-left has-small-font-size\">Figure 1 Top U.S. Containerized Import Product Categories by TEU Volume\u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":241807,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume-800x377.png\" alt=\"Pie chart figure depicting the top U.S. containerized import product categories by TEU volume.\u00a0\" class=\"wp-image-241807\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph {\"align\":\"right\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Traditionally, HS95 import volumes start the calendar year well down the rankings with a share in the 2.5-3.0% range and climb to a mid-autumn peak as retailers stock up for the holidays. Toy imports also move up in the volume rankings to No. 5 during the peak.&nbsp;&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>This year, the Descartes Datamyne bill-of-lading trade data shows (see Figure 2), toy imports reached their highest point in September, a month earlier than the other volume leaders.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph {\"align\":\"left\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-left has-small-font-size\">Figure 2 Top Containerized Imports Monthly TEUs 2023 through October\u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":241805,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-1-800x354.jpeg\" alt=\"Figure depicting the top containerized imports monthly TEUs, 2023 through October.\u00a0\" class=\"wp-image-241805\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph {\"align\":\"right\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>This year\u2019s toy import volumes are also out of step with U.S. containerized imports overall. As our <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/navigating-global-shipping-data-snapshot-of-us-imports-in-october-2023\/\" target=\"_blank\" rel=\"noreferrer noopener\">November 28 Data Snapshot reports<\/a>, U.S. waterborne import volume consistently increased from September to October over the past six years \u2013 albeit a modest .2% in 2022.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>As the chart below captures, this year\u2019s subdued growth in toy imports is in sharp contrast to the October volume peaks of 2020, <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/imports\/holiday-peak-season-imports\/\" target=\"_blank\" rel=\"noreferrer noopener\">when shipping tried to make up for nine months of pandemic shut-downs<\/a>, and 2021, <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/exports\/global-trade-trend-steep-surge-in-toy-shipments-help-keep-u-s-import-volume-at-near-record-highs\/\" target=\"_blank\" rel=\"noreferrer noopener\">when toy imports surged on pent-up demand<\/a>, helping to lift inbound waterborne shipments to near record highs, even as port congestion began to snarl supply chains.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Pandemic era disruption continued to impact peak shipping trends on into the next year. <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/indicators\/global-trade-data-confirms-seasonal-shift-in-how-we-are-stocking-up-for-the-year-end-holidays\/\" target=\"_blank\" rel=\"noreferrer noopener\">The trade data in 2022 indicated a seasonal shift in retailers\u2019 stocking strategies.<\/a> Anticipating continued shortages due to supply chain bottlenecks, retailers purchased record stockpiles of inventory from toy manufacturers and urged consumers to shop early before shelves emptied. Then economic headwinds slowed consumer buying, and retailers began luring shoppers with deep discounts and promotions well before summer\u2019s end. Toy imports plummeted. Toy sales fell short of 2021 levels , according to market researchers <a href=\"https:\/\/www.npd.com\/news\/press-releases\/2023\/the-npd-group-u-s-toy-industry-retail-sales-flat-in-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">The NPD Group<\/a>.&nbsp;&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Determined to avoid being stuck with excess inventories in 2023, importers trimmed toy orders, as the chart makes plain. (See Figure 3).&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph {\"align\":\"left\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-left has-small-font-size\">Figure 3 U.S. Waterborne Imports of Toys, Games, Sports Gear Month-by-Month 2020-2023\u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":241809,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-full\"><img src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/Figure-3-800.jpg\" alt=\"Figure depicting waterborne imports of toys, games, and sports gear, month-by-month from 2020-2023. \" class=\"wp-image-241809\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph {\"align\":\"right\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Their caution appears to have been warranted. As the <a href=\"https:\/\/www.wsj.com\/business\/retail\/holiday-spending-toy-industry-10d9cfb9\" target=\"_blank\" rel=\"noreferrer noopener\">Wall Street Journal reports<\/a>, this year\u2019s sales of toys and games through the end of September were down 8% compared with 2022. Again, the pandemic has been partly to blame: now that people are going outside again, indoor playthings are no longer in high demand. Of course, inflation and rising credit card debt could also depress holiday spending. Optimists point out that even budget-conscious parents resist stinting on presents for their kids. But no one is ready to call this year\u2019s shopping season until it\u2019s over.&nbsp;&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Longer Term Trends in Play&nbsp;&nbsp;<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>We surveyed the business risks reported by the publicly-held companies that are among the <a href=\"https:\/\/www.toybrands.org\/what-are-the-top-toy-brands-in-the-us\/\" target=\"_blank\" rel=\"noreferrer noopener\">top U.S. toy brands<\/a>. While betting right on the next must-have toy trend, hedging against economic dips, and avoiding supply chain disruptions (more on that below) are common strategic goals, a more existential challenge confronts toymakers.&nbsp;&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Year-by-year, children are abandoning traditional toys and games and clamoring for hi-tech playthings, such as video games, consumer electronics, and social and digital media, at increasingly younger ages. It is telling that, in reporting depressed pre-holiday toy sales, the <a href=\"https:\/\/www.wsj.com\/business\/retail\/holiday-spending-toy-industry-10d9cfb9\" target=\"_blank\" rel=\"noreferrer noopener\">Wall Street Journal<\/a> cites declines in imports of bicycles (down 40%) and smartphones (down 16%), an electronics product denoted by HS851713, as examples.&nbsp;&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Descartes Datamyne trade data captures the shift in toy imports from (non-digital) toys and games to video game consoles. Pre-pandemic, toys accounted for 45% of import trade value, while consoles commanded a 12% share. Post-pandemic, toys have ebbed to 35%, while game consoles account for 25% of this year\u2019s import value. Note, too, the increased share for indoor exercise equipment during the pandemic, now subsided, as the next charts illustrate. (See Figure 4).&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph {\"align\":\"left\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-left has-small-font-size\">Figure 4 Top Toy Product Categories by Value before, during and after the Pandemic\u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":241804,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-full\"><img src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-3.png\" alt=\"Figure depicting the top toy product categories by value before, during and after the Pandemic.\u00a0\" class=\"wp-image-241804\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph {\"align\":\"right\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In addition to looking for ways to update toy product lines with more digital bells and whistles, toymakers are inspired by the new lease on life of <a href=\"https:\/\/www.insider.com\/how-barbie-dolls-changed-evolution-2018-3#1959-1\" target=\"_blank\" rel=\"noreferrer noopener\">a fashion doll brand introduced in 1959<\/a> following last summer\u2019s blockbuster movie of the same name. The quest is on for more story-led franchises generating demand not only for toys but for games, play, and experiences across multi-media.&nbsp;&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>China De-Risking: Easier Said than Done&nbsp;<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Most toys sold in the U.S. are imported. Most imported toys are made in China. The risks of disruptions in supply chains dominated by a single country are universally recognized by toy companies. But, as with efforts to <a href=\"https:\/\/www.datamyne.com\/knowledge-center\/imports\/global-trade-data-reshoring-semiconductor-supply-chains-easier-said-than-done\/\" target=\"_blank\" rel=\"noreferrer noopener\">de-risk semiconductor manufacturing<\/a>, it\u2019s easier said than done. Unlike chips-making, toymaking is not a candidate for re-shoring in the interest of national security. Making toys in the U.S. would mean boosting prices in the face of declining sales. So top toy manufactures in the U.S. are looking at moving production (and supply of inputs) to other countries \u2013 a strategy the <a href=\"https:\/\/www.ft.com\/content\/64a7169a-dc52-4709-9b11-52eb24f1dab6\" target=\"_blank\" rel=\"noreferrer noopener\">Financial Times calls near-shoring or friend-shoring<\/a>, citing one U.S. toy company that has shifted production to Mexico, Malaysia, and Vietnam.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Still, with the exception of an October downturn, the trajectory of inbound shipments from toy suppliers \u2013 and China\u2019s commanding share of toy manufacturing \u2013 looks little changed in 2023 from 5 years or 10 years ago, as the next charts illustrate. (See Figure 5).&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph {\"fontSize\":\"small\"} -->\n<p class=\"has-small-font-size\">Figure 5 China's Share of U.S. Waterborne Toy Import TEUs Month-by-Month in 2023, 2018, and 2013\u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":241806,\"sizeSlug\":\"full\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-full\"><img src=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/image-4.png\" alt=\"Figure depicting China's share of U.S. waterborne toy import TEUs month-by-month in 2023, 2018, and 2013.\u00a0\" class=\"wp-image-241806\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph {\"align\":\"right\",\"fontSize\":\"small\"} -->\n<p class=\"has-text-align-right has-small-font-size\">Source: Descartes Datamyne&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Points to Note&nbsp;<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Our focus here has been on the seasonal peak in shipping for waterborne imports of toys. But no one data set can provide a complete picture of global markets. Descartes Datamyne Census data captures the U.S. import trade in toys that arrive by air, rail, and truck (and shows Vietnam\u2019s share by value of this trade reached 7.8%, while Mexico was the source for 6.1% in the first nine months of this year).&nbsp; Our Mexico data yields additional detail about this trade, including the exporters and customers for toys made here (led by maker of highly popular little plastic blocks).&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Descartes Datamyne Global Trade consolidates the information from all the transaction records in our U.S. and international databases to identify the company sources, end-users and intermediaries on the buy- and sell-side of trade in products at each stage of the value chain.&nbsp;&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>How Descartes Datamyne Can Help&nbsp;<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><a href=\"https:\/\/www.datamyne.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Descartes Datamyne<\/a>\u202fdelivers global trade data and intelligence with comprehensive, accurate, up-to-date, import and export information that helps companies save significant time in spotting supply and demand shifts, optimizing trade lanes, expanding into new markets and identifying new buyers and suppliers.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Datamyne features the world\u2019s largest searchable trade database covering 230 markets across five continents. Gathered directly from official filings with customs agencies and trade ministries, including bills of lading, our data is detailed (down to company names and contact details), timely and authoritative.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><a href=\"https:\/\/www.datamyne.com\/contact-us\/request-an-online-demo\/\" target=\"_blank\" rel=\"noreferrer noopener\">Ask us for a free, no obligation demonstration.<\/a>&nbsp;<\/p>\n<!-- \/wp:paragraph -->","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[2617,2736,2738,2737],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds<\/title>\n<meta name=\"description\" content=\"Discover global trade challenges, trends, and insights for toy manufacturers. Uncover consumer shifts, economic factors, and supply chain risks. Leverage Datamyne&#039;s trade data for informed decision-making.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds\" \/>\n<meta property=\"og:description\" content=\"Discover global trade challenges, trends, and insights for toy manufacturers. Uncover consumer shifts, economic factors, and supply chain risks. Leverage Datamyne&#039;s trade data for informed decision-making.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/\" \/>\n<meta property=\"og:site_name\" content=\"Descartes Datamyne\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Datamyne\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-12-15T11:55:14+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-05-15T01:05:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume-800x377.png\" \/>\n<meta name=\"author\" content=\"Descartes Datamyne\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@datamyne\" \/>\n<meta name=\"twitter:site\" content=\"@datamyne\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Descartes Datamyne\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/\"},\"author\":{\"name\":\"Descartes Datamyne\",\"@id\":\"https:\/\/www.datamyne.com\/#\/schema\/person\/fe6c6fc3495bc4ad39909f6e4ea711d8\"},\"headline\":\"Global Trade Data: Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds\u00a0\",\"datePublished\":\"2023-12-15T11:55:14+00:00\",\"dateModified\":\"2024-05-15T01:05:14+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/\"},\"wordCount\":1476,\"publisher\":{\"@id\":\"https:\/\/www.datamyne.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume-800x377.png\",\"keywords\":[\"Global Trade Data\",\"Top Toy Manufacturers in U.S.\",\"Toy Manufacturers\",\"Toy Supplier\"],\"articleSection\":[\"Trade Data\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/\",\"url\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/\",\"name\":\"Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds\",\"isPartOf\":{\"@id\":\"https:\/\/www.datamyne.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume-800x377.png\",\"datePublished\":\"2023-12-15T11:55:14+00:00\",\"dateModified\":\"2024-05-15T01:05:14+00:00\",\"description\":\"Discover global trade challenges, trends, and insights for toy manufacturers. Uncover consumer shifts, economic factors, and supply chain risks. Leverage Datamyne's trade data for informed decision-making.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#primaryimage\",\"url\":\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume.png\",\"contentUrl\":\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume.png\",\"width\":1192,\"height\":562,\"caption\":\"Pie chart figure depicting the top U.S. containerized import product categories by TEU volume.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.datamyne.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Global Trade Data: Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds\u00a0\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.datamyne.com\/#website\",\"url\":\"https:\/\/www.datamyne.com\/\",\"name\":\"Descartes Datamyne\",\"description\":\"Making import export trade data work for you\",\"publisher\":{\"@id\":\"https:\/\/www.datamyne.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.datamyne.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.datamyne.com\/#organization\",\"name\":\"Datamyne\",\"url\":\"https:\/\/www.datamyne.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.datamyne.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2015\/04\/Datamyne_logo_rgb_800x800.jpg\",\"contentUrl\":\"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2015\/04\/Datamyne_logo_rgb_800x800.jpg\",\"width\":800,\"height\":800,\"caption\":\"Datamyne\"},\"image\":{\"@id\":\"https:\/\/www.datamyne.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Datamyne\/\",\"https:\/\/x.com\/datamyne\",\"https:\/\/www.linkedin.com\/company\/107880\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.datamyne.com\/#\/schema\/person\/fe6c6fc3495bc4ad39909f6e4ea711d8\",\"name\":\"Descartes Datamyne\",\"url\":\"https:\/\/www.datamyne.com\/knowledge-center\/author\/datamyne-newsroom\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds","description":"Discover global trade challenges, trends, and insights for toy manufacturers. Uncover consumer shifts, economic factors, and supply chain risks. Leverage Datamyne's trade data for informed decision-making.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/","og_locale":"en_US","og_type":"article","og_title":"Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds","og_description":"Discover global trade challenges, trends, and insights for toy manufacturers. Uncover consumer shifts, economic factors, and supply chain risks. Leverage Datamyne's trade data for informed decision-making.","og_url":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/","og_site_name":"Descartes Datamyne","article_publisher":"https:\/\/www.facebook.com\/Datamyne\/","article_published_time":"2023-12-15T11:55:14+00:00","article_modified_time":"2024-05-15T01:05:14+00:00","og_image":[{"url":"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume-800x377.png"}],"author":"Descartes Datamyne","twitter_card":"summary_large_image","twitter_creator":"@datamyne","twitter_site":"@datamyne","twitter_misc":{"Written by":"Descartes Datamyne"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#article","isPartOf":{"@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/"},"author":{"name":"Descartes Datamyne","@id":"https:\/\/www.datamyne.com\/#\/schema\/person\/fe6c6fc3495bc4ad39909f6e4ea711d8"},"headline":"Global Trade Data: Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds\u00a0","datePublished":"2023-12-15T11:55:14+00:00","dateModified":"2024-05-15T01:05:14+00:00","mainEntityOfPage":{"@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/"},"wordCount":1476,"publisher":{"@id":"https:\/\/www.datamyne.com\/#organization"},"image":{"@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#primaryimage"},"thumbnailUrl":"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume-800x377.png","keywords":["Global Trade Data","Top Toy Manufacturers in U.S.","Toy Manufacturers","Toy Supplier"],"articleSection":["Trade Data"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/","url":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/","name":"Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds","isPartOf":{"@id":"https:\/\/www.datamyne.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#primaryimage"},"image":{"@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#primaryimage"},"thumbnailUrl":"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume-800x377.png","datePublished":"2023-12-15T11:55:14+00:00","dateModified":"2024-05-15T01:05:14+00:00","description":"Discover global trade challenges, trends, and insights for toy manufacturers. Uncover consumer shifts, economic factors, and supply chain risks. Leverage Datamyne's trade data for informed decision-making.","breadcrumb":{"@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#primaryimage","url":"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume.png","contentUrl":"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2023\/12\/top-us-containerized-import-product-categories-by-teu-volume.png","width":1192,"height":562,"caption":"Pie chart figure depicting the top U.S. containerized import product categories by TEU volume."},{"@type":"BreadcrumbList","@id":"https:\/\/www.datamyne.com\/knowledge-center\/trade-data\/global-trade-data-perennial-mainstay-of-peak-shipping-toy-manufacturers-and-importers-face-headwinds\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.datamyne.com\/"},{"@type":"ListItem","position":2,"name":"Global Trade Data: Perennial Mainstay of Peak Shipping, Toy Manufacturers and Importers Face Headwinds\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/www.datamyne.com\/#website","url":"https:\/\/www.datamyne.com\/","name":"Descartes Datamyne","description":"Making import export trade data work for you","publisher":{"@id":"https:\/\/www.datamyne.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.datamyne.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.datamyne.com\/#organization","name":"Datamyne","url":"https:\/\/www.datamyne.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.datamyne.com\/#\/schema\/logo\/image\/","url":"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2015\/04\/Datamyne_logo_rgb_800x800.jpg","contentUrl":"https:\/\/www.datamyne.com\/wp-content\/blogs.dir\/1\/files\/2015\/04\/Datamyne_logo_rgb_800x800.jpg","width":800,"height":800,"caption":"Datamyne"},"image":{"@id":"https:\/\/www.datamyne.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Datamyne\/","https:\/\/x.com\/datamyne","https:\/\/www.linkedin.com\/company\/107880"]},{"@type":"Person","@id":"https:\/\/www.datamyne.com\/#\/schema\/person\/fe6c6fc3495bc4ad39909f6e4ea711d8","name":"Descartes Datamyne","url":"https:\/\/www.datamyne.com\/knowledge-center\/author\/datamyne-newsroom\/"}]}},"_links":{"self":[{"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/posts\/241799"}],"collection":[{"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/comments?post=241799"}],"version-history":[{"count":0,"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/posts\/241799\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/media?parent=241799"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/categories?post=241799"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.datamyne.com\/wp-json\/wp\/v2\/tags?post=241799"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}